Launch of Eyo’o

EXCELO launches EYO’O, the first dark cocoa biscuit for only 1MAD!

Casablanca, September 8th, 2014– EXCELO, Anouar Invest Holding subsidiary, and major player of biscuits industry in Morocco, announces the launch of a new brand, EYO’O, the first Dark Cocoa biscuit on the Moroccan market for only 1MAD.

EYO’O is a sandwiched biscuit with dark intense cocoa and stuffed with a generous cream, full of smoothness and flavor. The result is a delicious delicacy: a perfect combination of sweetness and intensity, enough to satisfy the taste buds of the most demanding.

EYO’O is the result of very extensive consumer studies and research and development work at the forefront of rigor, which allowed to achieve a high quality offer at an affordable price for all.

EXCELO materializes yet again its promise through the launch of this new brand: « Provide the best of quality at the most affordable price with a permant quest of innovation. »

EYO’O biscuit will now be available in two formats:

• 3 biscuit at 1MAD.
• 6 biscuit at 2MAD.